{"id":14013,"date":"2022-05-05T12:35:53","date_gmt":"2022-05-05T11:35:53","guid":{"rendered":"https:\/\/go4mobility.com\/?p=14013"},"modified":"2023-06-05T18:00:55","modified_gmt":"2023-06-05T17:00:55","slug":"key-messaging-trends-webinar","status":"publish","type":"post","link":"https:\/\/go4mobility.com\/pt-pt\/key-messaging-trends-webinar\/","title":{"rendered":"Key Messaging Trends Webinar"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"14013\" class=\"elementor elementor-14013\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-e6d489d elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"e6d489d\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-4803f52\" data-id=\"4803f52\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-dad358e elementor-widget elementor-widget-heading\" data-id=\"dad358e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><section data-id=\"50f31f0\" data-element_type=\"section\" style=\"font-family: Rubik, sans-serif;font-size: 15px;white-space: normal\"><div><div style=\"width: 900px\"><div data-id=\"5912bb7\" data-element_type=\"column\" style=\"width: 900px\"><div style=\"width: 900px\"><div style=\"width: 880px\"><div data-id=\"1bbc462\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\" style=\"width: 880px\"><div><div><h4><span>Bernardo Lobato da Fonseca na GCCM Magazine<\/span>, Mar\u00e7o\/Abril 2022:<\/h4><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/section><\/h2>\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-5d29a46 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"5d29a46\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-9fdd78b\" data-id=\"9fdd78b\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-33f531d elementor-widget elementor-widget-spacer\" data-id=\"33f531d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-d973ea9 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"d973ea9\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-fe0655f\" data-id=\"fe0655f\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-28cdc98 elementor-widget elementor-widget-text-editor\" data-id=\"28cdc98\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Bernardo Lobato da Fonseca, Diretor da <em>Wholesale Business Unit <\/em>da <a href=\"http:\/\/go4mobility.com\/\">Go4Mobility<\/a><strong> fala sobre as plataformas de <em>Messaging<\/em> &#8211; A adapta\u00e7\u00e3o urgente ao novo paradigma, <em>wholesale<\/em> ou<em> retail<\/em>.<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-fc8da76 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"fc8da76\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-df16dce\" data-id=\"df16dce\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4c1cdad elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"4c1cdad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-05601de elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"05601de\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-43746bf\" data-id=\"43746bf\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-23f00cc elementor-widget elementor-widget-video\" data-id=\"23f00cc\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;youtube_url&quot;:&quot;https:\\\/\\\/www.youtube.com\\\/watch?v=2quN9BSCJOw&amp;ab_channel=CarrierCommunity&quot;,&quot;video_type&quot;:&quot;youtube&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<div class=\"elementor-video\"><\/div>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8de2f7b elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"8de2f7b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2981540 elementor-widget elementor-widget-spacer\" data-id=\"2981540\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-6a5a5a5 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"6a5a5a5\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-ef8899d\" data-id=\"ef8899d\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7ada69f elementor-widget elementor-widget-heading\" data-id=\"7ada69f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Bernardo Lobato da Fonseca para a revista da GCCM, Mar\u00e7o\/Abril 2022:<\/h4>\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3864f272 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3864f272\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-64ddc3d8\" data-id=\"64ddc3d8\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5a4e7129 elementor-widget elementor-widget-text-editor\" data-id=\"5a4e7129\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t\n<p><span data-contrast=\"none\">Viemos de um mundo onde as campanhas de marketing se baseavam apenas em SMS e email. <\/span><span data-contrast=\"none\">\u00c0<\/span><span data-contrast=\"none\"> medida que as necessidades dos gestores de marketing e das empresas come\u00e7aram a evoluir, foi necess\u00e1rio envolver os clientes de formas diferentes, com fluxos adequados, definindo segmentos de audi\u00eancia, e assim por diante.\u00a0<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">Isto criou a necessidade de desenvolver plataformas capazes de criar audi\u00eancias e sustentar um percurso entre <\/span><span data-contrast=\"none\">o<\/span> <span data-contrast=\"none\">ponto em que o cliente tem o primeiro contacto com a marca, at\u00e9 ao momento em que este pode ser direcionado para um cen\u00e1rio de compra, e at\u00e9 alcan\u00e7ar, posteriormente, um cen\u00e1rio de apoio ao cliente.\u00a0<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">Surgiu a necessidade de criar plataformas para integrar diferentes canais; desde SMS, <\/span><i><span data-contrast=\"none\">WhatsApp for Business<\/span><\/i><span data-contrast=\"none\">, e quaisquer outros elementos que apoiassem este tipo de cen\u00e1rios de intera\u00e7\u00e3o.\u00a0<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">E depois, \u00e9 claro, a ind\u00fastria dividiu-se entre <strong>&#8220;fornecer uma plataforma CpaaS para os<\/strong><\/span><strong>\u00a0<i>developers <\/i>desenvolverem estes cen\u00e1rios para os nossos clientes&#8221;, ou &#8220;desenvolver estas plataformas multicanal para oferecer aos gestores de marketing um meio para criarem as suas campanhas&#8221;.\u00a0\u00a0<\/strong><\/p>\n<p><span data-contrast=\"none\">S\u00e3o dois caminhos a seguir. <strong>Todas as plataformas que oferecem apenas SMS ou email j\u00e1 n\u00e3o ser\u00e3o competitivas<\/strong>, e isto<\/span><span data-contrast=\"none\"> \u00e9 o<\/span><span data-contrast=\"none\"> que tem vindo a acontecer.\u00a0<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><strong>Penso que o SMS n\u00e3o sofre com o aparecimento de cen\u00e1rios de intera\u00e7\u00e3o com o <i>WhatsApp<\/i>. Na verdade, tem o potencial de crescer, porque o SMS n\u00e3o permitia o chat. Agora \u00e9 poss\u00edvel ver confirma\u00e7\u00f5es, bem como o desenlace dos cen\u00e1rios, no final de cada um destes fluxos.\u00a0\u00a0<\/strong><\/p>\n<p><span data-contrast=\"none\">Temos muito a crescer, e como o Ricardo disse, <strong>apenas 15 a 18% das pequenas e m\u00e9dias empresas est\u00e3o a utilizar o envio de SMS na sua estrat\u00e9gia de marketing. Por isso, ainda temos muito a fazer em termos de educa\u00e7\u00e3o e crescimento.<\/strong><\/span><strong>\u00a0<\/strong><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Bernardo Lobato da Fonseca, Director da Go4Mobility Wholesale Business Unit, em direto para a CC.Webinar.Live sobre Messaging Market Trends.<\/p>\n","protected":false},"author":17,"featured_media":14072,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[33,85,86],"tags":[83,84],"class_list":["post-14013","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","category-cultura","category-tendencias-de-mercado","tag-cultura","tag-tendencias-de-mercado"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Key Messaging Trends Webinar - Go4Mobility<\/title>\n<meta name=\"description\" content=\"Bernardo Lobato da Fonseca, Diretor da Wholesale Business Unit da Go4Mobility, em direto para CC-Webinar-Live series, sobre tend\u00eancias no Mercado de Messaging.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/go4mobility.com\/pt-pt\/key-messaging-trends-webinar\/\" \/>\n<meta property=\"og:locale\" content=\"pt_PT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Key Messaging Trends Webinar - Go4Mobility\" \/>\n<meta property=\"og:description\" content=\"Bernardo Lobato da Fonseca, Diretor da Wholesale Business Unit da Go4Mobility, em direto para CC-Webinar-Live series, sobre tend\u00eancias no Mercado de Messaging.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/go4mobility.com\/pt-pt\/key-messaging-trends-webinar\/\" \/>\n<meta property=\"og:site_name\" content=\"Go4Mobility\" \/>\n<meta property=\"article:published_time\" content=\"2022-05-05T11:35:53+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-06-05T17:00:55+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/go4mobility.com\/wp-content\/uploads\/2022\/05\/Bernardo-webinar-hero-final-01-1.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1876\" \/>\n\t<meta property=\"og:image:height\" content=\"1043\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"helena.castro\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"helena.castro\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tempo estimado de leitura\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/go4mobility.com\\\/pt-pt\\\/key-messaging-trends-webinar\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/go4mobility.com\\\/pt-pt\\\/key-messaging-trends-webinar\\\/\"},\"author\":{\"name\":\"helena.castro\",\"@id\":\"https:\\\/\\\/go4mobility.com\\\/pt-pt\\\/#\\\/schema\\\/person\\\/62131b04ae09edadf39f7c989ecc2e73\"},\"headline\":\"Key Messaging Trends Webinar\",\"datePublished\":\"2022-05-05T11:35:53+00:00\",\"dateModified\":\"2023-06-05T17:00:55+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/go4mobility.com\\\/pt-pt\\\/key-messaging-trends-webinar\\\/\"},\"wordCount\":373,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/go4mobility.com\\\/pt-pt\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/go4mobility.com\\\/pt-pt\\\/key-messaging-trends-webinar\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/go4mobility.com\\\/wp-content\\\/uploads\\\/2022\\\/05\\\/Bernardo-webinar-hero-final-01-1.png\",\"keywords\":[\"Cultura\",\"Tend\u00eancias de Mercado\"],\"articleSection\":[\"Blog\",\"Cultura\",\"Tend\u00eancias de Mercado\"],\"inLanguage\":\"pt-PT\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/go4mobility.com\\\/pt-pt\\\/key-messaging-trends-webinar\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/go4mobility.com\\\/pt-pt\\\/key-messaging-trends-webinar\\\/\",\"url\":\"https:\\\/\\\/go4mobility.com\\\/pt-pt\\\/key-messaging-trends-webinar\\\/\",\"name\":\"Key Messaging Trends Webinar - Go4Mobility\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/go4mobility.com\\\/pt-pt\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/go4mobility.com\\\/pt-pt\\\/key-messaging-trends-webinar\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/go4mobility.com\\\/pt-pt\\\/key-messaging-trends-webinar\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/go4mobility.com\\\/wp-content\\\/uploads\\\/2022\\\/05\\\/Bernardo-webinar-hero-final-01-1.png\",\"datePublished\":\"2022-05-05T11:35:53+00:00\",\"dateModified\":\"2023-06-05T17:00:55+00:00\",\"description\":\"Bernardo Lobato da Fonseca, Diretor da Wholesale Business Unit da Go4Mobility, em direto para CC-Webinar-Live series, sobre tend\u00eancias no Mercado de Messaging.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/go4mobility.com\\\/pt-pt\\\/key-messaging-trends-webinar\\\/#breadcrumb\"},\"inLanguage\":\"pt-PT\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/go4mobility.com\\\/pt-pt\\\/key-messaging-trends-webinar\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"pt-PT\",\"@id\":\"https:\\\/\\\/go4mobility.com\\\/pt-pt\\\/key-messaging-trends-webinar\\\/#primaryimage\",\"url\":\"https:\\\/\\\/go4mobility.com\\\/wp-content\\\/uploads\\\/2022\\\/05\\\/Bernardo-webinar-hero-final-01-1.png\",\"contentUrl\":\"https:\\\/\\\/go4mobility.com\\\/wp-content\\\/uploads\\\/2022\\\/05\\\/Bernardo-webinar-hero-final-01-1.png\",\"width\":1876,\"height\":1043},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/go4mobility.com\\\/pt-pt\\\/key-messaging-trends-webinar\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"In\u00edcio\",\"item\":\"https:\\\/\\\/go4mobility.com\\\/pt-pt\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Key Messaging Trends Webinar\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/go4mobility.com\\\/pt-pt\\\/#website\",\"url\":\"https:\\\/\\\/go4mobility.com\\\/pt-pt\\\/\",\"name\":\"Go4Mobility\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\\\/\\\/go4mobility.com\\\/pt-pt\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/go4mobility.com\\\/pt-pt\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"pt-PT\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/go4mobility.com\\\/pt-pt\\\/#organization\",\"name\":\"Go4Mobility\",\"url\":\"https:\\\/\\\/go4mobility.com\\\/pt-pt\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"pt-PT\",\"@id\":\"https:\\\/\\\/go4mobility.com\\\/pt-pt\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"http:\\\/\\\/go4mobility.com\\\/wp-content\\\/uploads\\\/2019\\\/03\\\/logo.png\",\"contentUrl\":\"http:\\\/\\\/go4mobility.com\\\/wp-content\\\/uploads\\\/2019\\\/03\\\/logo.png\",\"width\":587,\"height\":121,\"caption\":\"Go4Mobility\"},\"image\":{\"@id\":\"https:\\\/\\\/go4mobility.com\\\/pt-pt\\\/#\\\/schema\\\/logo\\\/image\\\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/go4mobility.com\\\/pt-pt\\\/#\\\/schema\\\/person\\\/62131b04ae09edadf39f7c989ecc2e73\",\"name\":\"helena.castro\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"pt-PT\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/5cb185e595185c27cef3a933adf400c8cf9c7438355a045b359ebf82386496fc?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/5cb185e595185c27cef3a933adf400c8cf9c7438355a045b359ebf82386496fc?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/5cb185e595185c27cef3a933adf400c8cf9c7438355a045b359ebf82386496fc?s=96&d=mm&r=g\",\"caption\":\"helena.castro\"},\"url\":\"https:\\\/\\\/go4mobility.com\\\/pt-pt\\\/author\\\/helena-castro\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Key Messaging Trends Webinar - Go4Mobility","description":"Bernardo Lobato da Fonseca, Diretor da Wholesale Business Unit da Go4Mobility, em direto para CC-Webinar-Live series, sobre tend\u00eancias no Mercado de Messaging.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/go4mobility.com\/pt-pt\/key-messaging-trends-webinar\/","og_locale":"pt_PT","og_type":"article","og_title":"Key Messaging Trends Webinar - Go4Mobility","og_description":"Bernardo Lobato da Fonseca, Diretor da Wholesale Business Unit da Go4Mobility, em direto para CC-Webinar-Live series, sobre tend\u00eancias no Mercado de Messaging.","og_url":"https:\/\/go4mobility.com\/pt-pt\/key-messaging-trends-webinar\/","og_site_name":"Go4Mobility","article_published_time":"2022-05-05T11:35:53+00:00","article_modified_time":"2023-06-05T17:00:55+00:00","og_image":[{"width":1876,"height":1043,"url":"https:\/\/go4mobility.com\/wp-content\/uploads\/2022\/05\/Bernardo-webinar-hero-final-01-1.png","type":"image\/png"}],"author":"helena.castro","twitter_card":"summary_large_image","twitter_misc":{"Escrito por":"helena.castro","Tempo estimado de leitura":"2 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/go4mobility.com\/pt-pt\/key-messaging-trends-webinar\/#article","isPartOf":{"@id":"https:\/\/go4mobility.com\/pt-pt\/key-messaging-trends-webinar\/"},"author":{"name":"helena.castro","@id":"https:\/\/go4mobility.com\/pt-pt\/#\/schema\/person\/62131b04ae09edadf39f7c989ecc2e73"},"headline":"Key Messaging Trends Webinar","datePublished":"2022-05-05T11:35:53+00:00","dateModified":"2023-06-05T17:00:55+00:00","mainEntityOfPage":{"@id":"https:\/\/go4mobility.com\/pt-pt\/key-messaging-trends-webinar\/"},"wordCount":373,"commentCount":0,"publisher":{"@id":"https:\/\/go4mobility.com\/pt-pt\/#organization"},"image":{"@id":"https:\/\/go4mobility.com\/pt-pt\/key-messaging-trends-webinar\/#primaryimage"},"thumbnailUrl":"https:\/\/go4mobility.com\/wp-content\/uploads\/2022\/05\/Bernardo-webinar-hero-final-01-1.png","keywords":["Cultura","Tend\u00eancias de Mercado"],"articleSection":["Blog","Cultura","Tend\u00eancias de Mercado"],"inLanguage":"pt-PT","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/go4mobility.com\/pt-pt\/key-messaging-trends-webinar\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/go4mobility.com\/pt-pt\/key-messaging-trends-webinar\/","url":"https:\/\/go4mobility.com\/pt-pt\/key-messaging-trends-webinar\/","name":"Key Messaging Trends Webinar - Go4Mobility","isPartOf":{"@id":"https:\/\/go4mobility.com\/pt-pt\/#website"},"primaryImageOfPage":{"@id":"https:\/\/go4mobility.com\/pt-pt\/key-messaging-trends-webinar\/#primaryimage"},"image":{"@id":"https:\/\/go4mobility.com\/pt-pt\/key-messaging-trends-webinar\/#primaryimage"},"thumbnailUrl":"https:\/\/go4mobility.com\/wp-content\/uploads\/2022\/05\/Bernardo-webinar-hero-final-01-1.png","datePublished":"2022-05-05T11:35:53+00:00","dateModified":"2023-06-05T17:00:55+00:00","description":"Bernardo Lobato da Fonseca, Diretor da Wholesale Business Unit da Go4Mobility, em direto para CC-Webinar-Live series, sobre tend\u00eancias no Mercado de Messaging.","breadcrumb":{"@id":"https:\/\/go4mobility.com\/pt-pt\/key-messaging-trends-webinar\/#breadcrumb"},"inLanguage":"pt-PT","potentialAction":[{"@type":"ReadAction","target":["https:\/\/go4mobility.com\/pt-pt\/key-messaging-trends-webinar\/"]}]},{"@type":"ImageObject","inLanguage":"pt-PT","@id":"https:\/\/go4mobility.com\/pt-pt\/key-messaging-trends-webinar\/#primaryimage","url":"https:\/\/go4mobility.com\/wp-content\/uploads\/2022\/05\/Bernardo-webinar-hero-final-01-1.png","contentUrl":"https:\/\/go4mobility.com\/wp-content\/uploads\/2022\/05\/Bernardo-webinar-hero-final-01-1.png","width":1876,"height":1043},{"@type":"BreadcrumbList","@id":"https:\/\/go4mobility.com\/pt-pt\/key-messaging-trends-webinar\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"In\u00edcio","item":"https:\/\/go4mobility.com\/pt-pt\/"},{"@type":"ListItem","position":2,"name":"Key Messaging Trends Webinar"}]},{"@type":"WebSite","@id":"https:\/\/go4mobility.com\/pt-pt\/#website","url":"https:\/\/go4mobility.com\/pt-pt\/","name":"Go4Mobility","description":"","publisher":{"@id":"https:\/\/go4mobility.com\/pt-pt\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/go4mobility.com\/pt-pt\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"pt-PT"},{"@type":"Organization","@id":"https:\/\/go4mobility.com\/pt-pt\/#organization","name":"Go4Mobility","url":"https:\/\/go4mobility.com\/pt-pt\/","logo":{"@type":"ImageObject","inLanguage":"pt-PT","@id":"https:\/\/go4mobility.com\/pt-pt\/#\/schema\/logo\/image\/","url":"http:\/\/go4mobility.com\/wp-content\/uploads\/2019\/03\/logo.png","contentUrl":"http:\/\/go4mobility.com\/wp-content\/uploads\/2019\/03\/logo.png","width":587,"height":121,"caption":"Go4Mobility"},"image":{"@id":"https:\/\/go4mobility.com\/pt-pt\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/go4mobility.com\/pt-pt\/#\/schema\/person\/62131b04ae09edadf39f7c989ecc2e73","name":"helena.castro","image":{"@type":"ImageObject","inLanguage":"pt-PT","@id":"https:\/\/secure.gravatar.com\/avatar\/5cb185e595185c27cef3a933adf400c8cf9c7438355a045b359ebf82386496fc?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/5cb185e595185c27cef3a933adf400c8cf9c7438355a045b359ebf82386496fc?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/5cb185e595185c27cef3a933adf400c8cf9c7438355a045b359ebf82386496fc?s=96&d=mm&r=g","caption":"helena.castro"},"url":"https:\/\/go4mobility.com\/pt-pt\/author\/helena-castro\/"}]}},"_links":{"self":[{"href":"https:\/\/go4mobility.com\/pt-pt\/wp-json\/wp\/v2\/posts\/14013","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/go4mobility.com\/pt-pt\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/go4mobility.com\/pt-pt\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/go4mobility.com\/pt-pt\/wp-json\/wp\/v2\/users\/17"}],"replies":[{"embeddable":true,"href":"https:\/\/go4mobility.com\/pt-pt\/wp-json\/wp\/v2\/comments?post=14013"}],"version-history":[{"count":43,"href":"https:\/\/go4mobility.com\/pt-pt\/wp-json\/wp\/v2\/posts\/14013\/revisions"}],"predecessor-version":[{"id":17040,"href":"https:\/\/go4mobility.com\/pt-pt\/wp-json\/wp\/v2\/posts\/14013\/revisions\/17040"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/go4mobility.com\/pt-pt\/wp-json\/wp\/v2\/media\/14072"}],"wp:attachment":[{"href":"https:\/\/go4mobility.com\/pt-pt\/wp-json\/wp\/v2\/media?parent=14013"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/go4mobility.com\/pt-pt\/wp-json\/wp\/v2\/categories?post=14013"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/go4mobility.com\/pt-pt\/wp-json\/wp\/v2\/tags?post=14013"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}